MTN Uganda has put up what it calls a Content Management Solutions [CMS] system to deal with all the complaints from customers over unwarranted text messages, which had cost some of them money.
According to MTN, the feature will enable MTN customers to accept or stop promotional messages and alerts to subscribe to information such as news, sports, relationship tips and service updates among others.
Brian Gouldie, the CEO of MTN Uganda, said the initiative was launched to address the several complaints raised by the customers.
“We are very mindful of the concerns our customers have continued to raise about the spam messages they receive from content providers, and hence have taken the initiative to give them the power to take control,” Gouldie said.
He was speaking recently during a press conference at MTN’s business centre at Nyonyi gardens. MTN is implementing a 30-day programme where customers will have an option to select ‘continue’ if they wish to receive the subscription notifications, according to Gouldie.
The solution has been developed in collaboration with Uganda Communications Commission [UCC]. Recently, UCC issued directive to all telecom companies to deal with complaints over the unsolicited messages. UCC warned of stern action if the problem persisted.
Source : The Observer